Assignment 18A: Customer Avatar


My customer avatar is a 25-40-year-old male that lives in Tampa. He will own one or more boats or other marine vessels. He will be driving around his new truck looking for a place to repair his boat. This experience of searching for repairs will be new to him, but he will go to the perfect place. He will have a lot of close friends of whom he talks to frequently about their boating lives.  He will explore other options for repairing his boat then he will conquer that my services are the best and he will convince his friends of the same.

 



Me and this avatar have the same in common. We both own truck and pull our boats that often need repairing. We would be looking for the best value for our boat and our pockets.

I do not believe that this is a coincidence that me and the avatar share the same attributes. I think I have developed these ideas through my own experiences and problems that I have run into with my boats.

Comments

  1. Hey Dylan!

    Great job on this week’s blog post! I really enjoyed reading about your customer avatar. I believe that the customer avatar for your business is pretty generic, although gender and age are pretty fluid amongst the people who live in the Tampa region. I also enjoyed the fact that you included a pick-up truck in your blog post. Overall, great job!

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